Levi’s and Google connected smart jacket will come out this fall and cost around $350

Levi's® and Google collaborate to create the newest in wearable technology - the Levi's® Commuter™ x Jacquard by Google Trucker Jacket. Coming in the Spring of 2017, it is the first ever smart garment with Jacquard by Google technology woven in. Stay connected, not distracted as you get directions, information on nearby places, change your music, and answer calls.

This fall, your jacket may be as smart as your phone.

Designed by Levi's and Google ATAP, the interactive trucker jacket uses high-tech conductive fabric to connect to a smartphone. With the brush of a sleeve, users can pause or skip a song or use Google maps without the hassle of getting a phone out.

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Levi’s global product innovation head Paul Dillinger and ATAP’s Project Jacquard lead Ivan Poupyrev announced the product’s revised release date and price onstage at SXSW over the weekend. The jacket, which uses conductive fabric to transform into a connected device, is set to hit stores this fall at $350 a pop.

The product is called a Commuter Trucker Jacket and is designed for people who are on the move and don't have time to stop and check their phone or watch. The denim piece allows you to start your music, get the time, answer calls, and more.

The product was first announced at the Google I/O developer conference in May last year, writes The Verge.